Hyperscale Market Tracker

The Synergy Research Group Hyperscale Cloud Market Tracker monitors the small group of companies that operate global networks of massive data centers, supporting a rapidly growing share of the cloud services market. These hyperscale operators account for an expanding portion of industry spend on computing, storage, and networking technologies, with economies of scale serving as a key driver of cloud growth. Generative AI has further elevated the role of hyperscale operators, positioning them as critical players at the forefront of IT industry developments.

Market Segment Coverage

• Hyperscale Operator Landscape – definitions, operator lists, and full data center inventories (by operator, region, country, city, and ownership), with pipeline detail available.
• Data Center Metrics – current and historical growth in site count, MW capacity, average IT load per site, and leased vs. owned facilities.
• Financial Tracking – quarterly revenues, capex, and data center spending by operator, with five years of history and regional/line-of-business breakouts.
• Technology Spend – hyperscale share of spending on computing, storage, networking, software, colocation, land, and build projects.
• Cloud Market Share & Forecasts – hyperscale share of IaaS, PaaS, SaaS, and managed private cloud markets, with five-year forecasts for revenues, capex, hardware/software spend, and installed base capacity.

Statistics Provided

These statistics provide our clients with the benchmarks and forecasts needed to track performance and plan strategically.

• Data Center Metrics – current and historical growth in site count, MW capacity, average IT load per site, and leased vs. owned facilities.
• Financial Tracking – quarterly revenues, capex, and data center spending by operator, with five years of history and regional/line-of-business breakouts.
• Technology Spend – hyperscale share of spending on computing, storage, networking, software, colocation, land, and build projects.
• Cloud Market Share & Forecasts – hyperscale share of IaaS, PaaS, SaaS, and managed private cloud markets, with five-year forecasts for revenues, capex, hardware/software spend, and installed base capacity.

Syndicated Research Deliverables

Our syndicated research program provides clients with exclusive access to robust datasets and forecasting tools, enabling them to benchmark performance and plan strategically.

• Enterprise access to SIA — the industry’s only fully dedicated SaaS platform for market share and forecasting analytics
• Quarterly worldwide, regional, and country-level market share reports
• Quarterly worldwide, regional, and country-level forecast reports
• Custom data cuts spanning more than 20 years of detailed quarterly statistics