Telcos in Danger of Being Left Behind by Disruptive Cloud UC Services
RENO, NV, January 30, 2013
New quarterly data and forecasts from Synergy Research Group show that UC as a Service (UCaaS) will have a highly disruptive effect on the business voice market, with both traditional telcos and enterprise voice equipment vendors in danger of seeing their market positions erode. Today the penetration rate of UCaaS is only a small fraction of one percent of business voice subscribers, but UCaaS subscribers will be growing by an average 76% per yearover the next five years. That is enough to put the installed base of PBX lines into slow decline, and to severely crimp the future growth of telcos’ existing hosted VoIP services.
With UCaaS subscriber numbers forecast to grow sixteen-fold over the next five years and UCaaS revenues growing almost as quickly, it is no surprise that the market is attracting a lot of attention. But what is particularly noteworthy is that a group of new market entrants are staking early UCaaS leadership positions. In aggregate RingCentral, 8x8, ShoreTel/M5 and West IP Communications account for 45% of worldwide UCaaS subscribers. Meanwhile traditional telcos (such as AT&T, Verizon, France Telecom-Orange and BT) have been more focused on building up a sizable base of hosted business VoIP users - though some are now gearing up their data centers to provide UCaaS. However, the rapid rise of UCaaS will take a big bite out of future growth prospects for hosted VoIP services.
“While the newcomers have the chance to exploit their early leader advantage, I fully expect telcos to aggressively target UCaaS opportunities in the near term” says Jeremy Duke, Synergy Research Group’s founder and Chief Analyst. “Enterprise voice and UC technology vendors will also have to move swiftly if they wish to exploit this market disruption.”
About Synergy’s Cloud UC Services research
Synergy’s Cloud UC Services research provides quarterly market sizing and segmentation data, including operator revenues by segment and by region. Data is provided via Synergy’s uniquely flexible SIA database which enables rapid analysis and provides a range of graphic data presentation options. The research covers UCaaS Business Suite (private cloud, public cloud and premise/hybrid cloud) and UC Standalone SaaS (contact center, videoconferencing and web conferencing).
About Synergy Research Group
Synergy provides quarterly market tracking and segmentation data on IT and Cloud related markets, including vendor revenues by segment and by region. Market shares and forecasts are provided via Synergy’s uniquely designed online database tool, which enables easy access to complex data sets. Synergy’s CustomView ™ takes this research capability one step further, enabling our clients to receive on-going quantitative market research that matches their internal, executive view of the market segments they compete in.
Synergy Research Group helps marketing and strategic decision makers around the world via its syndicated market research programs and custom consulting projects. For nearly two decades, Synergy has been a trusted source for quantitative research and market intelligence. Synergy is a strategic partner of TeleGeography.
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